No Relocation Assistance Offered
Job Number #168807 - Overland Park, Kansas, United States
Job Description: SEO Intern (Co-Op)
Position Title: SEO Intern (Co-Op)
Department: Digital Transformation & CXEC (Digital Engagement Team)
Reports To: SEO Manager
Duration: August 2025 - December 2025
Key Responsibilities:
Conduct Keyword Research: Assist in identifying relevant and high-performing keywords for various pet health topics and product categories supporting our brand growth plans (BGPs).
Perform On-Page SEO Analysis : Help analyze website content, meta descriptions, title tags, and internal linking structures for optimization opportunities.
Support Technical SEO Audits: Assist in identifying and troubleshooting technical SEO issues (e.g., crawl errors, sitemap issues, page speed) through Jira.
Analyze Competitor SEO Strategies: Research and report on competitor SEO tactics to identify new opportunities.
Monitor SEO Performance: Help track and report on key SEO metrics using tools like Brightedge, Google Analytics, Google Search Console, and other SEO platforms.
Assist with Content Optimization: Support the optimization of existing and new website content for search engines.
Participate in Link Building Initiatives: Learn about and contribute to ethical link building strategies, collaborating closely with PR teams.
Collaborate: Work cross-functionally with content, web development, brand and other internal/ external teams.
Qualifications & Skills:
Currently enrolled in a Bachelor's degree program in Marketing, Digital Marketing, Communications, Computer Science, or a related field. Open to Freshmen, Sophomores, Juniors, and Seniors.
Strong interest in digital marketing and a foundational understanding of SEO principles.
Understanding of coding languages (HTML, CSS and Javascript).
Familiarity with the Google Suite (Slides, Docs, Gmail etc.)
Strong written and verbal communication skills.
Ability to work independently and as part of a team.
Detail-oriented with a high level of accuracy.
A passion for pets is a plus!
Compensation and Benefits
Salary Range $20.00 - $24.50 USD
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